Pay Per Click (PPC) is a celebrated digital marketing tool, mainly because of the following three reasons:

• You pay only when you get traffic in return
• It helps to you get online traffic when your website is new
• You can earn significant traffic through relevant ads

But more than just running online ads, the bigger picture of ppc marketing lies in logical thinking, collective brainstorming and finding out a more convincing and consisting way to address the problem and achieve the desired result. For an expert digital marketing agency with experienced people taking responsibility of your brand, our workflow works like this:

• 1. Intent of the Campaign
• 2. Extensive Keyword Analysis
• 3. Structure of the Campaign
• 4. Optimization of the Campaign
• 5. ROI Analysis

Our holistic approach regarding pcc marketing encompasses the following:

• Thorough keyword and competition research
• Landing page optimization
• Conversion rate optimization (CRO)
• Performance Monitoring
• Bid Management