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7 Tips to Choose The Best SEO Company in Kolkata for Your Business

7 Tips to Choose The Best SEO Company in Kolkata for Your Business

Choosing the right SEO agency for your business can be a difficult task. With something as valuable as your web presence at stake, you for sure would not like to take a chance. Choosing the right SEO partner can help any business increase their conversions or sales and decrease the advertising budget the entire thing …

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Tips To Boost Instagram Sales Campaign

Tips To Boost Instagram Sales Campaign

Before getting into the tips in boosting Instagram sales campaign, let’s know about what is an Intagram sales campaign. A campaign is an organised action to achieve any goal. So, any campaign that runs on instagram for increasing sales is called instagram sales campaign. It is basically content in which business is involved on the …

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Analytical Data & Client’s End Mismatch- How to Overcome

Analytical Data & Client’s End Mismatch- How to Overcome

Analytical data is cumulative data that benefits in decision making or carrying out researches like Google Analytics, Facebook Analytics, Twitter Analytics, and LinkedIn Analytics etc. Digital marketers collect data from these tools to perform analytics and plan the next steps accordingly as well as make scaling reports as well. These historical data are stored in …

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Conversion Driven Mobile Landing Page May Relieve Your SEO Pain

Conversion Driven Mobile Landing Page May Relieve Your SEO Pain

It is common knowledge that a landing page on the website is used for advertising campaigns. The main goal of creating a landing page is to advertise on online marketing channels like email marketing, display marketing, or search engine optimization (SEO) to generate leads.  Likewise, mobile landing pages play important roles when it comes to …

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The Key Differences Between Organic Search and Paid Search

The Key Differences Between Organic Search and Paid Search

Many digital marketers who cannot figure out whether to go for organic search or paid search to increase traffic flow to their websites and which will fit their broader marketing plan better and benefit your business more? A closer look at the key differences between them and understanding their pros and cons will help you …

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How to Grow Your Brand with Social Media Content

How to Grow Your Brand with Social Media Content

It is impossible for brands and businesses to ignore the rising tide of social media. As one of the most beneficial forms of digital marketing, it is left upon advertising professionals and digital marketers to creatively use its platforms to leverage your brand’s digital presence. With about 3.484 billion social media users worldwide your target …

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Society to a Socially Anxious Being

Society to a Socially Anxious Being

Imagine performing on stage. Mid performance, you suddenly notice the dark auditorium around you. And realize that hundreds of pairs of eyes are looking straight at you, expecting something… This is how a socially anxious or awkward person sees the world and cringes at the thought of the spotlight constantly flashing on him. For them, …

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Survive and Thrive in the Era of Fake News

Survive and Thrive in the Era of Fake News

We call this the age of information technology, but a big challenge today is ‘misinformation’. The growth of fake news and the spreading of misinformation is as much fuelled by the digital and social media channels as it is used for the right news. In this era of fake news, surviving with access to the …

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How are Blogs Created?

How are Blogs Created?

Are you getting minimal visibility despite managing your business’s website diligently? Do you feel your brand isn’t reaching the millions of interested customers even after online ads and social media marketing pages? Are your revenue figures and customer pool nowhere near expected regardless of all these attempts? It’s time to bank on one of the …

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How Does Traditional Advertising Differ from Interactive Advertising?

How Does Traditional Advertising Differ from Interactive Advertising?

The word Advertising originates from Latin word advertere — literary meaning to turn forward. From word-of-mouth advertising to spreading over mass media and today’s’ internet – advertisements have come a long way while retaining their essence intact. For centuries now, people have been using advertising as a mode to interest the potential customers towards their …

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