Instant ads on Instagram or Frequent ads on Facebook: Which is Better and Why?
When Facebook bought Instagram for billions of dollars, everybody criticized them for making this move. Eventually, everybody said that Facebook was making a mistake by buying a simple photo app back in 2012. But, to put it roughly, Instagram’s current value is around $102 billion.
Now Instagram and Facebook have become the topmost social media platform. In addition, almost 3.7 billion people across the world are using these two platforms. Various marketers use these platforms to connect with the audience and publicize their products worldwide.
Furthermore, both social media platform presents fascinating opportunity to publicize their advertisements. They provide various formats objectives and thrust out your target customer and drive traffic and even sales for your business.
The Benefits of Advertising on Facebook:
Facebook advertising provides you with a vast range of benefits. These are:
• It is the most popular social networking platform. Facebook has over 2.7 billion users who are daily active on that site. Thus, it is higher than any other social networking site.
• Research shows that 13 to 17 years old 51%, 18 to 29 years old 79%, 30 to 49 years old 79%, 50 to 64 years old 64% and 46% of 65+ people use Facebook daily. Thus, if you run your ad on Facebook, it can attract many audiences.
• On Facebook, you can promote any business cause each audience is connected to Facebook. If you want to post your ads on Facebook, the Facebook advertising agency in Kolkata can help you.
The Benefits of Advertising on Instagram:
Therefore, advertising on Instagram can give you various other benefits such as:
• Almost one-third of Instagram users directly purchase the product from the ads.
• Suppose, you want to build your brand organically; you are most likely to promote your ads on Instagram. Instagram gives vast and faultless opportunities to brands.
• If you are likely to make visual ads, Instagram is the right platform for you. Besides, it is a visual network and will drive more traffic.
Facebook ads vs Instagram ads. Which Platform is the best?
Many social media marketing agencies in Kolkata can help you promote your brand on social networking sites. However, many businessmen remain confused about which domain will be the best for advertising. Here is a solution for you.
You can manage both channels’ ads from Facebook. The social media marketing services of Facebook and instagram are very good.
Facebook manager will provide you with various options of objectives and ad sets. So, you can choose from a large buffet, and you can even see the preview of your ad.
Instagram ad posting is on the easier side. You can set up your ad from your story or post. If you are only looking for the basics and not any huge data, Instagram will be best for you.
The smo agency of Facebook and Instagram helps you provide various options for your ads.
Are you concerned about the social media marketing agency in Kolkata? Thus, then your search is over. There are many best branding company in Kolkata. They will provide you with every solution and make your ads world acknowledging.
